A little about me…
Meet Ali
Destinations by Ali is owned and run by me, Ali (Alison) Freeman.
After studying Business at university, I built a successful career in marketing and sales across IT, Insurance and Office Services. I enjoyed it, but I always felt I wanted to work in a field I was genuinely passionate about. And that’s where travel came in!
I now have more than a decade of experience in luxury travel, having worked in both travel marketing and, for the past nine years, as a Luxury Travel Advisor. During that time, I’ve had the pleasure of creating and booking incredible travel experiences for a wonderful and loyal client base.
Setting up my own travel business felt like a very natural next step, and so Destinations by Ali was born. It gives me the freedom to offer a more personal, considered approach to travel — taking the time to get to know my clients and their travel style, while drawing on my experience, knowledge and trusted industry connections to make every trip truly special.
The Other Side of Ali
Life outside of work is just as exciting, with two children of my own and two stepchildren through my partner — our family of six is certainly never short of energy!
With the children now mostly in their teenage years, I have the a lot more time to dedicate to growing Destinations by Ali. Thankfully, they’ve inherited my love of travel and are already becoming travel connoisseurs themselves. Perhaps I’m nurturing the next generation of Destinations by Ali!

